Recommended by dental professionals Icon

Power your smile
with a Philips Sonicare electric toothbrush

The gentle power of our advanced sonic technology gives you

Click  for more
Up to 10 times more plaque removal¹

Up to 10 times more plaque removal¹

 

Plaque is a real troublemaker: It's tricky to remove and can cause cavities. Our toothbrushes use sonic technology to sweep away plaque and give a deep clean. And 31,000 brush strokes per minute means a manual brush just can't compete.

Up to 7 times healthier gums²

Up to 7 times healthier gums²

 

There's an art to brushing your gums. Our toothbrushes use a gentle sweeping motion to remove plaque from your gum line, and a soft touch to manage sensitive and bleeding gums. 

Up to 100% less stains in just 3 days³

Up to 100% less stains in just 3 days3

 

Our toothbrushes don't just improve your oral health. They give you a brighter smile too. By brushing every day with a Philips Sonicare you can remove up to 100% more stains³.

Our best ever toothbrush
DiamondClean smart

5 modes:

  • Clean
  • Gum Health
  • White+
  • Tongue Care the ideal setting for tongue cleaning
  • Deep Clean+ for an invigorating clean

 

3 intensity settings for maximum comfort

Smart brushing feedback:

Sensors and timers in your toothbrush let you know if you’re brushing too hard, prompt you to brush every part of your mouth, and encourage you to keep brushing for the recommended two minutes. The connected app is your straight talking oral-health coach that helps you perfect your brushing technique.

Accessories:

  • Charging glass
  • Glass brush head holder*
  • Deluxe charging travel case

Brush heads:

  • Premium Plaque Defense
  • Premium Gum Care
  • Premium White
  • Tonguecare+ *

 

Different products may vary

* only available with the 9700 series

Diamond Clean Smart

Average ratings  / 5
  • / 5
From*: $439.00
Our best ever toothbrush, for complete oral care
5 modes, 3 intensities

5 modes:

  • Clean
  • Gum Health
  • White+
  • Tongue Care* the ideal setting for tongue cleaning
  • Deep Clean+ for an invigorating clean

 

3 intensity settings for maximum comfort

 

* not available on the 9300 essential edition

Smart brushing feedback

Smart brushing feedback:

Sensors and timers in your toothbrush let you know if you’re brushing too hard, prompt you to brush every part of your mouth, and encourage you to keep brushing for the recommended two minutes. The connected app is your straight talking oral-health coach that helps you perfect your brushing technique.

Brush heads + accessories: Luxury

Accessories:

  • Charging glass
  • Glass brush head holder*
  • Deluxe charging travel case**

Brush heads:

  • Premium Plaque Defense
  • Premium Gum Care
  • Premium White
  • Tonguecare+ *

 

Different products may vary

* only available with the 9700 luxury edition
** not available on the 9300 essential edition

5 modes, 3 intensities
Smart brushing feedback
Brush heads + accessories: Luxury
Click  for more

Our other top picks

DiamondClean

Average ratings  / 5
  • / 5
Suggested retail price: $369.00
Whiter, healthier teeth for life
5 modes

5 modes: 

  • Clean
  • Gum Care
  • Sensitive
  • White
  • Deep Clean for an invigorating clean
Brushing guidance
Brushing guidance:
Timers in your toothbrush prompt you to brush every part of your mouth, and encourage you to keep brushing for the recommended two minutes.
Brush heads + accessories: Luxury

Luxury accessories:

  • Charging glass
  • Charging travel case


Brush heads:

  • AdaptiveClean
  • DiamondClean 
  • InterCare

Different products may vary

Click  for more

Flexcare Platinum

Average ratings  / 5
  • / 5
From*: $249.00
Removes up to 10 times more plaque4
3 modes, 3 intensities

3 modes: 

  • Clean
  • White
  • Deep Clean for an invigorating clean

 

3 intensity settings for maximum comfort

Brushing feedback
Brushing guidance:
Timers in your toothbrush prompt you to brush every part of your mouth, and encourage you to keep brushing for the recommended two minutes.
Brush heads + accessories: Essential

Accessories:

  • Travel case
  • UV sanitizer
  • Charger


Brush heads:

  • AdaptiveClean
  • InterCare
     

Different products may vary

Click  for more

2 Series Plaque Defence

Average ratings  / 5
  • / 5
From*: $99.95
Removes up to 6 times more plaque4
1 cleaning mode
2-min Smartimer 
2-min Smartimer:
Encourages you to keep brushing for the recommended two minutes.
Brush head + accessories: Basic

Brush head + accessories: Basic

  • Comes with charger and 1x brush head
Click  for more

Electric toothbrushes for kids

Electric toothbrushes for kids 

Philips Sonicare toothbrushes range

Sonicare for Kids

Average ratings  / 5
  • / 5
From* : $79.95
Meet the connected toothbrush and app that help kids get the hang of brushing.
Philips Sonicare toothbrushes range

Still not sure which toothbrush is best for you?


Check out our toothbrush advisor!
Choosing the right electric toothbrush

Insider advice for choosing the right electric toothbrush

Gum health, whitening or plaque removal? Which should you focus on? And how do you know which is the best electric toothbrush for you?
Brush heads range

Looking for brush heads?

We have brush heads that are designed to help you reach your goals; from plaque removal, to gum health, to whitening, and all-rounders.
Philips Sonicare accessories

Philips Sonicare accessories

Discover a range of products to store, charge and clean your electric toothbrush.

Our five-step routine for a healthy smile

Recommended by dental professionals Icon

Philips Sonicare electric toothbrushes


Whether you want an electric toothbrush to focus on gum health, teeth whitening or plaque removal; or something that does everything, Philips Sonicare has your smile covered. Our electric toothbrushes use sonic technology to sweep away plaque and give a deep clean. Go on, treat your smile.

* Suggested retail price

 

¹ in deep clean mode, with an Premium Clean brush head vs a manual toothbrush 
² in Gum Care mode, with a Premium Gum brush head vs a manual toothbrush
³ in White+ Mode with a Premium White brush head vs a manual tooth brush using a leading whitening toothpaste. 

than a manual toothbrush 

FAQ Icon
Have a question?
We're here to help
Up to date Icon
Want to stay up to date?
Dental professionals Icon
Are you a dental professional?