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Haircare

StraightCare

Sublime Ends Straightener

    StraightCare

    Sublime Ends Straightener

    Put your hair in the spotlight

    Premium sublime ends straightener is our first straightener designed to protect your fragile ends. Thanks to our premier SplitStop Technology and floating plates you can enjoy beautifully styled hair with healthy looking ends! See all benefits

    Suggested retail price: $99.95
  • Put your hair in the spotlight

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StraightCare Sublime Ends Straightener

with SplitStop technology, for split ends prevention, 2x Ionic Conditioning, Keratin infusion BHS677/00 Find similar products
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Put your hair in the spotlight

Up to 95% split-free ends*

  • SplitStop Technology for ultimate split ends prevention

    SplitStop Technology for ultimate split ends prevention

    Our secret to ultimate split ends prevention is the new SplitStop Technology. It is a unique combination of UniTemp sensor and our advanced ceramic floating plates to respect the health of your hair. The UniTemp sensor protects your hair from being exposed to unnecessary high heat and our styling plates guarantee minimal friction for ultimate split ends protection.

  • UniTemp sensor for beautifully styled hair with less heat

    UniTemp sensor for beautifully styled hair with less heat

    The UniTemp sensor protects your hair from being exposed to unnecessary high heat by providing a more consistent styling temperature for improved performance: Get the same results with a 20°C lower heat setting**. Create the perfect style with healthy-looking ends full of life.

  • Keratin infusion for better care

    Keratin infusion for better care

    Keratin is the hair's essential ingredient which makes them strong, healthy and gorgeous looking. The ceramic is enriched with keratin to even better take care of your hair.

  • 2x stronger ionic conditioning for vibrant shine

    2x stronger ionic conditioning for vibrant shine

    Charged negative ions eliminate static, condition the hair and smooth down the hair cuticles to intensify the hair's shine and glossiness. The result is smooth, frizz-free hair with vibrant shine. 2x stronger ionic conditioning comes from an advanced ionizer which releases two times more ions compared to a standard ionizer, enabling every strand of hair to be cared for from all angles.

  • Floating plates for gentle styling

    Floating plates for gentle styling

    The advanced ceramic floating plates move to adjust the pressure on the hair. This protects the hair shaft from being damaged and reduces the possibility of split ends.

  • Heat-resistant cap for safe immediate storage

    Heat-resistant cap for safe immediate storage

    The special soft heat protection cap has multiple benefits, the most important being that it is made of silicon-rubber, a heat-resistant material. After usage, slide the cap on your straightener to enable safe immediate storage. It will also protect your straightening plates from scratching as well as locking your straightener while stored.

  • Extra Long plates (105mm) for fast and easy straightening

    Extra Long plates (105mm) for fast and easy straightening

    The straightening plates have a professional length of 105mm, leading to faster and easier straightening.

  • Advanced Ceramic for smooth gliding and damage prevention

    Advanced Ceramic for smooth gliding and damage prevention

    The smooth advanced ceramic coated plates prevent damage to your hair during styling with ultra-smooth gliding.

  • 14 digital temperature settings for absolute control

    14 digital temperature settings for absolute control

    Digital display with 14 temperature settings up to 230°C gives you absolute control to adjust temperature to your hair type for damage prevention.

  • Cool Tip to easily create curls and waves

    Cool Tip to easily create curls and waves

    The tip of the styler is made from a special heat insulating material to keep it cool. You can safely hold it while you're curling to create beautiful curls, waves and bouncy styles.

  • Fast heat up time, ready to use in 15 sec

    Fast heat up time, ready to use in 15 sec

    This styler has a fast heat up time, being ready to use in 15 seconds.

  • Auto shut-off for safe usage

    Auto shut-off for safe usage

    This styler has been equipped with an automatic shut-off feature. This feature has been designed to provide peace of mind. If left on, the appliance will automatically switch off after 30 min.

  • 2m power cord

    2m power cord

    Convenient to use thanks to the 2m power cord length.

See all Specifications
  • after simulating 2 years of straightening usage at 200°C of average European, split-free hair
  • * hair temperature & consumer test compared with HP8344

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