2 year warranty
Free delivery from $150
Electric toothbrushes
Always get brushing right with Philips Sonicare
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No.1 recommended sonic toothbrush brand by dental professionals worldwide1
Our most advanced power toothbrush
Exceptional care personalised to you
DiamondClean
Removes up to 20x more plaque than a manual toothbrush
ProtectiveClean
Up to 100% whiter teeth in 1 week
4100 Series
Essential Care for healthy teeth and gums
3100 Series
Gently removes up to 5x more plaque
2100 Series
Clean gently yet effectively and care with Sonicare Fluid Action
1100 Series
Easy switch to electric brushing
Sonicare for Kids
A fun start to a healthy routine, helping your kids develop healthy habits
Unique Sonicare Technology
Discover the exceptional clean feeling with Philips Sonicare electric toothbrushes.
Stronger on plaque3, gentle on gums
Sweep away plaque
Whatever your oral health goals may be, our brush heads will help you get the job done. We've designed our toothbrushes to keep plaque removal on course with 20x more plaque removal4 than a manual toothbrush.
Bristles stay gentle on gums
Our dedicated brush heads have a unique design and configuration to deliver the kind of clean you need. All while keeping your gums happy.
Sonicare Fluid Action
Sonicare Fluid Action supports the bristles to clean by driving fluid deep between teeth and along the gumline.
Visual Pressure Sensor
The light ring at its base that gently lets you know if you're overdoing the pressure. Simply ease off when it lights up to help your gums stay protected.
Choose your ideal cleaning experience
Whether you want a little more vigor or a specific focus for your clean, you can have it. Give your clean a boost with our modes and intensities.
Brushing insights in the palm of your hand
Achieve your oral health care goals with your Sonicare toothbrush and app. The two pair seamlessly to deliver guided brushing, tips and tricks, and content personalised to you.
Sustainability
100% carbon neutral since 20205.
Through investing in renewable electricity and carbon offsets, our global operations emit net zero carbon into the atmosphere. We are also committed to sourcing over 75% of our total energy consumption from renewable sources by 2025, gradually phasing out fossil fuels from our entire operations2.
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Are electric toothbrushes better?
Reading time: 4-6 min.
How long should you brush your teeth for?
Reading time: 4-6 min.
Gentle brushing techniques
Reading time: 5-8 min.
How to brush sensitive teeth
Reading time: 4-6 min.
Teeth and gums hurt: Causes and treatments
Reading time: 4-6 min.
How often should you change your toothbrush?
Reading time: 10-12 min.
Customer service and support
Get help with your product, find manuals, learn the best tips and tricks, and troubleshoot any problems
Source: Surveys were conducted in countries representing a total of 86% of the world’s market contribution to total power toothbrush retail sales value. Based on a study of over 2,800 dental professionals (dentists and hygienists) conducted in the United States, Canada, China, France, Germany, Italy, Japan, Korea, the Netherlands, Australia, Spain, and the United Kingdom in 2025
Own factories, own offices and own sites around the world
vs. manual toothbrush
in terms of plaque removal with A3 brush head
Our operations = our own factories, own offices, own logistics and own travel