News center | Australia

Mar 19, 2024

Philips appoints Dentavision as preferred oral healthcare distribution partner in Australia

Sydney, Australia – Royal Philips (NYSE: PHG, AEX: PHIA), a global leader in health technology, today announced it has appointed Dentavision as its preferred dental professional distribution partner for its Philips Zoom! and Philips Sonicare products in Australia.

As of 1 April 2024, these products will be directly supplied to dentists and dental practices by Dentavision, instead of Philips. The appointment of Dentavision, who will be the only distributor of Philips Zoom! in the market, will provide dental practices across the country with easier access to Philips’ market leading range of oral healthcare solutions.

Dentavision is the perfect partner for Philips in Australia, with its market-leading position and extensive industry expertise. Dentavision’s ethos also reflects Philips purpose, with patient-centric priorities of improving people's health and well-being. Our partnership will expand access in Australia to Philips Zoom!, the #1 patient-requested professional whitening brand[1], as well as Philips Sonicare power toothbrushes and power interdental products."

Simon Amor

Country Lead, Personal Health, Philips Australia

Dentavision are thrilled to announce our collaboration with Philips to deliver cutting-edge products to dental professionals in Australia. Philips’ industry leading range, coupled with Dentavision’s unparalleled service, sales team and product portfolio make us perfect partners for the journey ahead."

David Macnaughtan

Managing Director, Dentavision

Dentavision has a nationwide sales team that has extensive experience in training, education, marketing and supply of products and solutions for dental practices.

Dental practices can place orders for Philips products with Dentavision from 1 April 2024.

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[1] surveyed among 50 dentists in Australia.

About Royal Philips

Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people's health and well-being through meaningful innovation. Philips’ patient- and people-centric innovation leverages advanced technology and deep clinical and consumer insights to deliver personal health solutions for consumers and professional health solutions for healthcare providers and their patients in the hospital and the home. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, ultrasound, image-guided therapy, monitoring and enterprise informatics, as well as in personal health. Philips generated 2022 sales of EUR 17.8 billion and employs approximately 77,000 employees with sales and services in more than 100 countries. News about Philips can be found at

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About Dentavision

Dentavision stands tall as the nation's preferred Australian owned and operated dental supply company, renowned for its unwavering commitment to delivering excellence to its valued customers. With a steadfast focus on customer satisfaction, Dentavision relies on its exceptional sales team, equipped with unparalleled expertise and dedication, to cater to the diverse needs of dental professionals. Dentavision understands the pivotal role of its people and products in shaping its success trajectory. Through relentless investment in both personnel and cutting-edge products, Dentavision ensures a seamless experience for their clients, setting the benchmark for quality and innovation in the dental industry.

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yi xian

Yi Xian, Tan

Brand & Communications Manager

Philips Australia & New Zealand

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